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Concept History
Skin disorders
Field of application
Tests

« Man’s true condition is to think with his hands »

Denis de Rougemont, « Penser avec les mains ».


Creation

During the 1980s, a chemist created a protective skin cream for his daughter, who was suffering from severe eczema.

Concept

The originality of the formula lay in the filmogène concept, which proved resistant against all kinds of aggressions, including the most extreme. Furthermore, its exceptional qualities earned it a Lépine award.

Hospitals

This concept was tested and then referenced over a four-year period in French state-run hospitals (Assistance Publique). The cream was used to protect against the effects of repeated hand washing, necessary to combat nosocomial infections.

Distribution in pharmacies

In 1997, the cream was launched in French-speaking countries under the brand name FILMAGENE®, making the product available to professionals from all walks of life and to the general public.

European expansion
Positioned in the top 25% of hand cream sales at the start of the year 2000, according to IMS, FILMAGENE distribution naturally extends to the rest of Europe.



© 1998 Filmagène


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